Answer:
the loss on the securities that should be included in the income statement is -$24,000
Explanation:
The computation of the total amount or gain or loss that included in the income statement is shown below;
Security Fair value cost Gain or loss
A $119,000 $132,000 ($13,000)
B $186,000 $172,000 $14,000
C $263,000 $288,000 ($25,000)
Net loss ($24,000)
Hence, the loss on the securities that should be included in the income statement is -$24,000
The total amount of loss that will be included in Patel's income statement for the year ended Dec 31st 2021 will be $24000. This loss will be transferred to the P and L accounts of Patel.
Patel has incurred this loss on trading of investments like A, B and C as the differences between the cost of purchase and realizable value is in a deficit of total $24000 after calculations.
Patel Co. standings on investments in A stood as 132000 cost price and realizable value of 119000 which leads to a loss of 13000 on investments realized after sale. So, A equals to (13000)Whereas there is a gain of 14000 on investments in B as the cost of purchase was 172000 and realized value was 186000 after the sale of investments in B. So, B equals 14000.However, investments in C had a variably higher losses as the cost of purchase of C was 288000 and it was realizable at a value of 263000 leading to loss of 25000. So, C equals to (25000).
Hence after adding the values of A+B+C i.e., (-13000)+ 14000 + (-25000) we can conclude that the total loss on sale of securities to be included in Patel Co. will be $24000.
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At December 31, 2011 the accounting records of Gordon, Inc. contain the following items: If the Notes Payable is $10,000, the December 31, 2011 cash balance is:
The question is incomplete. The complete question is as follows,
At December 31, 2011 the accounting records of Gordon, Inc. contain the following items:
Accounts Payable 2500
Land 30000
Building 31250
Notes Payable ?
Retained earnings 125000
Accounts Receivable 18750
Cash ?
Equipment 40000
Capital Stock 12500
If the Notes Payable is $10,000, the December 31, 2011 cash balance is:
Answer:
Cash = $30000
Explanation:
The accounting equation states that the sum of total assets is always equal to the sum of total liabilities plus total equity. We can state the equation as follows,
Total Assets = Total Liabilities + Total Equity
So,
(30000 + 31250 + 18750 + 40000 + Cash) = (2500 + 10000) + (125000 + 12500)
120000 + Cash = 12500 + 137500
Cash = 150000 - 120000
Cash = $30000
The Walden Manufacturing Corp. has interest expense of $4,000, factory supplies of $1,000, indirect labor of $6,000, direct materials of $16,000, advertising expense of $2,500, office expense of $14,000, and direct labor of $20,000. What is the total period cost
Answer:
$20,500
Explanation:
A cost that does not form a section or part of the manufacturing process is called period cost.
Period cost is therefore;
= Interest expense + Advertising expense + Office expense.
Given the above information,
Total period cost = $4,000 + $2,500 + $14,000
Total period cost = $20,500
When an organization is developing a site redundancy solution, which option offers recovery but is the most time consuming upon main site failure
Question Completion with Options:
a. Beta site
b. Cold site
c. Hot site
d. Alpha site
Answer:
When an organization is developing a site redundancy solution, the option which offers recovery but is the most time consuming upon main site failure is:
b. Cold site
Explanation:
The differences between these redundancy solutions are that a warm site has telecommunications ready to be utilized but does not have computers; a cold site is an empty building for housing computer processors, equipped with environmental controls like heating, air conditioning; and a hot site is a fully equipped building (with telecommunications, computer processors, and environmental controls) ready to operate quickly.
Prior to recording adjusting entries, the Office Supplies account had a $370 debit balance. A physical count of the supplies showed $111 of unused supplies available. The required adjusting entry is:
Answer:The readjusting entry will now be to Debit Office Supplies expense $259 and Credit Office Supplies $259
Explanation:
Unadjusted ending balance of Supplies = $370
Actual supplies of unused supplies = $111
Amount of supplies were used during the period ( Supplies Expense)= $370 -$111 = $259
The readjusting entry will now be
Account and explanation Debit Credit
Office Supplies expense $259
Office Supplies $259
Nebraska Inc. issues 4,100 shares of common stock for $131,200. The stock has a stated value of $15 per share. The journal entry to record the stock issuance would include a credit to Common Stock for
Answer:
$61,500
Explanation:
Based on the information given if the company
issues 4,100 shares of common stock for the amount of $131,200 in which the stock has a stated value of $15 per share which means that The journal entry to record the stock issuance would include a credit to Common Stock for $61,500 Calculated as:
Credit to Common Stock=4,100 shares*$15 per share
Credit to Common Stock=$61,500
Brothern Corporation bases its predetermined overhead rate on the estimated machine-hours for the upcoming year. Data for the most recently completed year appear below: Estimates made at the beginning of the year: Estimated machine-hours 34,200 Estimated variable manufacturing overhead $ 6.21 per machine-hour Estimated total fixed manufacturing overhead $ 1,006,164 Actual machine-hours for the year 32,000 The predetermined overhead rate for the recently completed year was closest to:
Answer:
$35.63
Explanation:
The formula for predetermined overhead ate is
= Predetermined fixed overhead rate ÷ Predetermined variable overhead rate
Where;
Predetermined fixed overhead rate = (Fixed overhead cost ÷ Estimated direct labor)
= $1,006,164 ÷ 34,200
= $29.42
But the predetermined variable overhead is $6.21 per machine hour
Therefore, the predetermined overhead rate is
= $29.42 + $6.21
= $35.63
True) or (False)? The monetary unit principle is the broad principle that requires identifying the activities of a business with specific time periods such as months, quarters, or years.
Answer:
The monetary unit principle is the broad principle that requires identifying the activities of a business with specific time periods such as months, quarters, or years.
False.
Explanation:
This accounting assumption is based on the use of money as a unit of measurement. The monetary unit principle assumes that all transactions or economic events recorded in the accounts of an entity can be expressed and measured in monetary terms or currency, like the dollar. The principle ascribes some stability and trust in the monetary units. What is actually described above is the periodicity concept.
Please answer soon! Handling in a warehouse could include _____. (Select all that apply.)
moving large pallets into position on racks for storage
sorting, selecting, and repacking materials for shipping to distribution centers
receiving goods from manufacturers and shipping goods to distribution centers
Donata Company purchased equipment for $30,000 in December 20x1. The equipment is expected to generate $10,000 per year of additional revenue and incur $2,000 per year of additional cash expenses, beginning in 20x2. Under MACRS, depreciation in 20x2 will be $3,000. If the firm's income tax rate is 40%, the after-tax cash flow in 20x2 would be: $6,000. $3,600. $3,200. $4,800. None of the answers is correct.
Answer:
$6,000
Explanation:
The cash flow of a company is different from the net income of the company because net income includes some non-cash items like depreciation etc., which should be adjusted to calculate the cash flow of the company. The depreciation is added back to the net income in order to adjust this non-cash expense in the net income to arrive at cash flow for the period.
First, we need to calculate the net income as follow
Additional Revenue _________ $10,000
Less: Additional Cash expenses $2,000
Less: Depreciation ___________$3,000
Income Before tax ___________ $5,000
Less: Tax 40% ( $5,000 x 40% ) _ $2,000
Net Income _________________$3,000
Now We need to calculate the cash fow as follow
Cash Flow in 20x2 = Net income of 20x2 + Depreciation
Cash Flow in 20x2 = $3,000 + $3,000
Cash Flow in 20x2 = $6,000
g Operating activities: Multiple Choice Are the means organizations use to pay for resources like land, buildings and equipment. Involve using resources to research, develop, purchase, produce, distribute and market products and services. Involve acquiring and disposing of resources that a business uses to acquire and sell its products or services. Are also called asset management. Are also called strategic management.
Answer:
Involve using resources to research, develop, purchase, produce, distribute and market products and services
Explanation:
Operating activities are a business's main activities. These activities ranges from manufacturing, marketing and then the selling of product/service.
They are the daily activities of a company that is engaged in production and sales of its product, revenue generation.
It is very important because it gives cash flow information as it relates to the every day operation of the business and from this the viability of the business can be seen.
What is the beta of a 3-stock portfolio including 25% of stock A with a beta of 0.90, 40% of stock B with a beta of 1.05, and 35% of stock C with a beta of 1.73
Answer:
1.25
Explanation:
Calculation for What is the beta of a 3-stock portfolio
Portfolio beta = (.25 *0.9) + (.4 *1.05) + (.35 *1.73)
Portfolio beta = .225 + .42 + .606
Portfolio beta = 1.25
Therefore the beta of a 3-stock portfolio will be 1.25
You are the assistant to the CEO of a small textile firm that manufactures high-quality premium priced, stylish clothing. The CEO has decided to see what the opportunities are for exporting to France and has asked you for advice as to the steps the company should take. What advice would you give to the CEO
Answer:
My advice to the CEO would be:
First, make a general assessment of the social, economic, and political climate of France. France is a developed country, so this should not impede entering in the French market, but this kind of analysis should anyway be made.
Second, make an assessment of the business climate in France, taking into account factors like tax policy, economic policy and more improtantly, trade policy.
Third, make a market study of the high-end clothing sector in France. France is a country that has many renowned luxury brands, so competition is going to be stiff no matter what, but the market study could highlight some areas where a different kind of impact could be made.
Finally, develop a strategic plan before entering the French market. This plan can be made taking into account all the information from he previous analysis.
At Bargain Electronics, it costs $29 per unit ($17 variable and $12 fixed) to make an MP3 player that normally sells for $53. A foreign wholesaler offers to buy 4,510 units at $28 each. Bargain Electronics will incur special shipping costs of $4 per unit. Assuming that Bargain Electronics has excess operating capacity, indicate the net income (loss) Bargain Electronics would realize by accepting the special order. (Enter negative amounts using either a negative sign preceding the number e.g. -45 or parentheses e.g. (45).)
Answer and Explanation:
The computation is shown below;
Particulars Reject Order Accept Order Net Income
Revenues $0 $126,280 $126,280
(4,510 units × $28)
Variable manufacturing $0 $76,670 -$76,670
(4,510 units × $17)
Shipping $0 $18,040 -$18,040
(4,510 units × $4)
Net Income $0 $31,570 $31,570
Hence, the net income is in positive value so the special order would be accepted
Some argue that Sweden's generous welfare benefits, which pay people who lose their jobs as much as 80 percent of previous incomes for three years, has resulted in too-high unemployment. This can be seen as an example of:
Answer:
Government failure in fostering a competitive market environment.
Explanation:
Unemployment rate refers to the percentage of the total labor force in an economy, who are unemployed but seeking to be gainfully employed. The unemployment rate is divided into various types, these include;
I. Cyclical unemployment rate (CU).
II. Frictional unemployment rate (FU).
III. Structural unemployment rate (SU).
IV. Actual unemployment rate (AU).
V. Natural Rate of Unemployment (NU).
Some argue that Sweden's generous welfare benefits, which pay people who lose their jobs as much as 80 percent of previous incomes for three years, has resulted in too-high unemployment. This can be seen as an example of government failure in fostering a competitive market environment.
This simply means that, in a perfectly competitive market, there are many buyers and sellers (price takers) of homogeneous products (standardized products with substitute) and the market is free (practically open) to all individuals or business entities that are willing to trade all their goods and services.
Hence, a perfectly competitive market is characterized by the following features;
1. Perfect information.
2. No barriers, it is typically free.
3. Equilibrium price and quantity.
4. Many buyers and sellers.
5. Homogeneous products.
Examples of a perfectly competitive market are the Agricultural sector, e-commerce and the foreign exchange market.
Washington State Fisheries, Inc., processes salmon for various distributors. Two departments, processing and packaging, are involved. Data relating to tons of salmon sent to the processing department during May follow: Percent Completed Tons of Salmon Materials Conversion Work-in-process inventory, May 1 1,000 80% 70% Work-in-process inventory, May 31 2,000 50 30 Started processing during May 7,000 Required: 1. Calculate the number of tons completed and transferred out during the month.
Answer:
1. 6,000 tons
2. Direct Material 7,000
Conversion cost 6,300
3. Direct Material 6,300
Conversion cost 6,400
Explanation:
1. Calculation for the number of tons completed and transferred out during the month.
Using this formula
Units completed and transferred out= Opening WIP + Started processing - Closing WIP
Let plug in the formula
Units completed and transferred out= 1000 + 7000 - 2000
Units completed and transferred out= 6,000 tons
Therefore the number of tons completed and transferred out during the month is 6,000 tons
2. Calculation the number of equivalent units for both direct materials and conversion for the month of May, assuming that the company uses the weighted-average method.
Calculation of Equivalent units
Particular Material conversion cost
% units % units
Units transferred out
100% 6,000 100% 6000
Finished goods WIP
50% 1000 30% 300
(50%*2,000=1,000) (30%*1,000=300)
Equivalent units 7,000 6,300
Therefore the number of equivalent units for direct materials is 7,000 and conversion is 6,300
3. Calculation for How would your answer in requirement 2 change if the percentage of completion in ending inventory were as follows: direct materials 30%, conversion 40%
First step is to calculate the New material in finished goods and Conversion cost
New material in finished goods = 1,000*30%
New material in finished goods= 300
Conversion cost = 1,000*40%
Conversion cost = 400
Now let calculate the new equivalent units
Direct Material =6,000+300
Direct Material= 6,300
Conversion cost = 6,000+ 400
Conversion cost = 6,400
Therefore How would your answer in requirement 2 change if the percentage of completion in ending inventory is both 30% and 40% is that Direct Material will be 6,300 and Conversion cost will be 6,400.
1. Problems and Applications Q1 Suppose that you were born in 2001. Also, suppose that your mother received a $100 baby shower gift at your birth. How much would it cost to buy a similar amount of goods and services in 2018, given that the CPI was 177.1 in 2001 and 251.1 in 2018
Answer: $141.78
Explanation:
The Consumer Price Index(CPI) is useful for calculating inflation because it monitors the change in certain goods and services over the years.
It can be used in the following manner.
Price in 2018 = (Price in 2001 /CPI in 2001)* CPI in 2018 year
= (100 / 177.1) * 251.1
= $141.78
At which level of integration is the HR department simply engaged in regulatory work that is unrelated to the company's core business needs
Answer:
Administrative linkage.
Explanation:
Human resources (HR) can be defined as an art of managing, controlling and improving the number of people (employees or workers), functions, activities which are being used effectively and efficiently by an organization.
Hence, human resources managers are saddled with the responsibility of managing and improving the welfare and working conditions of the employees working in an organization.
At the administrative linkage level of integration, the human resources (HR) department is simply engaged in regulatory work that is unrelated to the company's core business needs.
The ability to use the available limited resources in the most effective, streamlined way is known as __________.
Answer:
Efficiency
Explanation:
In economics, it is commonly known that human wants are unlimited but the resources to satisfy these wants are limited.
The term efficiency is used to allocate available limited resources in the most effective streamlined ways by cutting unnecessary waste. Efficiency creates least production cost, maximum production output and surplus from the market.
Efficiency reduces or cut waste of resources like energy , physical materials, time etc whereas the desired production output is met.
The varying business cycles experienced by a multinational firm in its various operating jurisdictions are an example of ______ advantage.
Answer:
Diversification advantage
Explanation:
Diversification is the startegy used by businesses to reduce risk by allocating resources in different business units and locations.
When there is a downturn in one business unit, the performance in another unit will help balance out the loss.
Apart from reducing risk diversification also focuses on preserving capital and generating returns from various sources.
Investments are not put in only one endeavour but several..
Multinational firms stand to benefit greatly from diversification advantage
Assign each of the following to a category of GDP. Assume products are made domestically unless indicated otherwise: You buy a car multiple choice 1 Consumption Investment Govt. Purchases Imports or Exports A bakery buys a new oven multiple choice 2 Consumption Investment Govt. Purchases Imports or Exports You get a haircut multiple choice 3 Consumption Investment Govt. Purchases Imports or Exports Your town buys a fire truck multiple choice 4 Consumption Investment Govt. Purchases Imports or Exports You buy shoes made in Thailand multiple choice 5 Consumption Investment Govt. Purchases Imports or Exports The Federal Government builds a bridge multiple choice 6 Consumption Investment Govt. Purchases Imports or Exports A private hospital buys a new MRI machine multiple choice 7 Consumption Investment Govt. Purchases Imports or Exports You stay in a hotel in Italy multiple choice 8 Consumption Investment Govt. Purchases Imports or Exports
Solution :
GDP stand for Gross Domestic Product. It is the measure of a national production and income of a country. It is the total produce of any country's products and services in a financial year that will boast its economy.
According to the question, assigning to the category of GDP are :
1. When we buy a car : --- Consumption
2. When a new oven is bought by a bakery : --- investment
3. When we get a haircut done : -- Consumption
4. Town buys a new fire truck : --- Government purchase
5. When we buy a new pair shoe that is made in Thailand : --- Exports or Imports
6. A bridge build by the Federal Government : --- Government purchase
7. A MRI machine bought by a private hospital : --- Investment
8. When we stay in hotel that is in Italy : --- Imports or Exports
, Inc., purchased inventory costing and sold % of the goods for . All purchases and sales were on account. later collected % of the accounts receivable. 1. Journalize these transactions for , which uses the perpetual inventory system. 2. For these transactions, show what will report for inventory, revenues, and expenses on its financial statements at the end of the month. Report gross profit on the appropriate statement. 1. Journalize these transactions for , which uses the perpetual inventory system.
Answer:
1a. Dr Inventory 160,000
Cr Accounts Payable 160,000
1b. Dr Accounts Receivable 188,000
Cr Sales Revenue 188,000
1c. Dr Cost of Goods Sold 128,000
Cr Inventory 128,000
1d. Dr Cash 56,400
Cr Accounts Receivable 56,400
2a. $32,000
2b. $60,000
Explanation:
1. Preparation of Journal entry using the perpetual inventory system
a. Preparation of the journal entry to record the purchase of inventory.
Dr Inventory 160,000
Cr Accounts Payable 160,000
b. Preparation of the journal entry to the sale
Dr Accounts Receivable 188,000
Cr Sales Revenue 188,000
c. Preparation of the journal entry to Record the cost of goods sold portion of the sale.
Dr Cost of Goods Sold 128,000
Cr Inventory 128,000
(80%*160,000)
d. Preparation of the journal entry to Record the collection of 30% of the accounts receivable.
Dr Cash 56,400
Cr Accounts Receivable 56,400
(30%*188,000)
2. Calculation for what Marcy will report for inventory, revenues, and expenses on its financial statements at the end of the month and to Report gross profit on the appropriate statement
2a. Calculation to Determine what the company will report on the balance sheet:
BALANCE SHEET
Current assets:
Inventory $32,000
[160,000-(80%*160,000)]
2b.Calculation to Determine what the company will report on the income statement:
INCOME STATEMENT
Sales revenue 188,000
Cost of goods sold (128,000)
(80%*160,000)
Gross profit $60,000
(188,000-128,000)
Which of the following would NOT be classified as a current asset on a classified balance sheet? 答案选项组 Intangible assets Short-term investments Investment securities (trading) Prepaid expenses
Answer:
Intangible assets
Explanation:
A classified balance sheet is a financial statement that classifies the components in the balance sheet into different groups. For example, assets are classified into current or non current asset
Current assets are all the assets that are either used by a company or sold in the course of the year of the company.
Current assets include
cash, cash equivalentsaccounts receivablestock inventorymarketable securitiespre-paid liabilitiesIntangible assets are classified as noncurrent (long-term) assets
An annuity is set up that will pay $1500 per year for ten years. What is the present value (PV) of this annuity given that the discount rate is 6%
Answer: The present value of the given annuity is $ 11040.13.
Explanation:
To calculate the present value for a given annuity, we use the equation:
[tex]PV=PMT\times \frac{(1-(\frac{1}{1+r^n}))}{r}[/tex]
where,
PV = present value
PMT = fixed annuity amount = $1500
r = rate of interest = 6 % = 0.06
n = time period = 10 years
Putting values in above equation, we get:
[tex]PV=\$ 1500\times \frac{(1-(\frac{1}{1+0.06^{10}}))}{0.06}\\\\PV=\$ 1500\times \frac{(1-(\frac{1}{1.06^{10}}))}{0.06}\\\\ PV=\$ 1500\times 7.36\\\\ PV=\$ 11040.13[/tex]
Hence, the present value of the given annuity is $ 11040.13.
An income statement under absorption costing includes all of the following: (You may select more than one answer. Single click the box with the question mark to produce a check mark for a correct answer and double click the box with the question mark to empty the box for a wrong answer. Any boxes left with a question mark will be automatically graded as incorrect.) check all that apply Direct materialsunanswered Direct laborunanswered Variable overheadunanswered Fixed overhead
Answer:
An income statement under absorption costing includes all of the following:
Direct materials
Direct labor
Variable overhead
Fixed overhead
Explanation:
The difference between the income statement under the absorption costing system and the income statement under the variable costing system is in how the cost of goods sold and the ending inventory are evaluated. Whereas, absorption costing includes all the costs incurred in determining these costs, variable costing only includes the variable costs in the cost of goods sold and the ending inventory.
While consumers can use ________ to assist them with shopping, retail clerks, salespeople, and technicians can also use them to check manuals for technical information, verify stock inventories, place orders, or even check out customers from anywhere in the store.
Answer:
While consumers can use __shopping list__ to assist them with shopping, retail clerks, salespeople, and technicians can also use them to check manuals for technical information, verify stock inventories, place orders, or even check out customers from anywhere in the store.
Explanation:
Customers usually prepare shopping lists to help them with their shopping activities. A shopping list is a prepared list of items that a consumer uses to purchase goods and services. The list improves the quality of the shopper's experience by making it easier, faster, and most importantly, smarter for the customer to pick out the required items or services. It is also a means of controlling one's expenses.
Suppose that there are only two firms in the automobile industry in a particular country. Which term describes the country's automobile market? Group of answer choices
Answer:
B duopoly
Explanation:
The duopoly is the market in which there are two sellers but there are many number of buyers also it is a form of oligopoly market
So as per the given situation there is two firms in the automobile industry for a particular country so this represent the duopoly
Hence, the option b is correct
ANd the rest of the options are wrong
Morgan is 65 years old and single. He supports his father, who is 90 years old, blind, and has no income. What is Arthur's standard deduction
Answer:
The standard deduction for 2020 for a head of household is $18,650. But if the filer is 65 years old or older, then he/she receives an additional $1,650. Morgan's total standard deduction is $20,300.
Explanation:
Morgan can claim his father as a dependent, and therefore, qualify as head of household.
Arthur's standard deduction will be :
Additional sum of money will be added to Arthur's standard deduction.
Arthur's standard deduction will be the Additional sum of money will be added to Arthur's standard deduction.The taxable income of any taxpayer gets an additional amount added to the tax money that reduces the amount, this is called as the standard deduction. For any taxpayers whose age is 65 or even older can acquire the benefit of additional amount that gets added to their standard deduction.Learn more :
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Because supply curves slope upward, this supports the law of supply that as prices __________, more goods will be supplied.
Answer: increase
Explanation:
The supply curves slope upward due to the fact that there's a direct relationship between the price of the good and the quantity that's supplied.
This means that when price increase let's say the price of a good moves from $5 to $7, the suppliers will supply more due to the price increase.
Rich, Inc. acquired 30% of Doane Corporation's voting stock on January 1, 2021 for $1,000,000. During 2021, Doane earned $400,000 and paid dividends of $250,000. Rich's 30% interest in Doane gives Rich the ability to exercise significant influence over Doane's operating and financial policies. During 2022, Doane earned $500,000 and paid cash dividends of $150,000 on April 1 and $150,000 on October 1. On July 1, 2022, Rich sold half of its stock in Doane for $660,000 cash. What should the gain be on sale of this investment in Rich's 2022 income statement
Answer:
$122,500
Explanation:
Calculation for What should the gain be on sale of this investment in Rich's 2022 income statement
Gain on sales of investement=$660,000-[$1,045,000 – ($150,000 × 30%) + ($500,000 × 50% × 30%)/2]
Gain on sales of investement=$660,000-[($1,045,000 – $45,000 + $75,000)/2]
Gain on sales of investement=$660,000 – ($1,075,000 ÷ 2)
Gain on sales of investement=$660,000 – $537,500
Gain on sales of investement= $122,500
Therefore what should the gain be on sale of this investment in Rich's 2022 income statement is $122,500
This activity is important because marketing managers must discover what prospective customers need and want. Marketing managersuse this knowledge to create products and services for their various target markets. Different marketing mixes are then developed toserve the unique needs or the firm’s target markets.
The goal of this exercise is to demonstrate your understanding of how a marketing manager might use the marketing mix to create valuefor two distinct car rental service segments. The first is the business traveler segment (customers traveling primarily for business), andthe second is the leisure traveler segment (customers traveling primarily for leisure or relaxation)
a. Luxury Cars
b. SUV/Minivan
c. Free Car seat
d. Gold Club
e. Airport Hubs
f. Premium
g. Park Access
h. Saver
Decide which marketing mix element it represents and which segment it reaches.
Marketing Mix Element: Business traveler segment Leisure traveler segment
Product Strategy
Price Strategy
Promotion Strategy
Place Strategy
Answer:
Note: See table attached to question below to fully understand
Marketing mix Business traveller Luxury traveller
element segment segment
Product strategy Luxury car SUV or Minivan
Price strategy Premium Saver
Promotion strategy Gold club Free car seat
Place strategy Airport hubs Park access