You’re reviewing the campaigns of a new client who wants to better promote his child daycare facility to parents researching childcare on their mobile devices. Currently, his ads include generic text about childcare. To optimize his ads for mobile, you might create an ad with:

A. the computer version of the facility’s website as the landing page, and a headline and description text that encourages people to sign up for the facility’s newsletter

B. a headline and description text that includes a customer testimonial, and uses the previous visits automated ad extension to let people see when they last visited the client’s website

C. the mobile version of the facility’s website as the landing page, and uses an interactive video showing current students and teachers reading together

D. a headline and description text that encourages people to sign up for a tour, and uses location extensions so they know where the client’s business is located

Answers

Answer 1

Answer:

D. a headline and description text that encourages people to sign up for a tour, and uses location extensions so they know where the client’s business is located

Explanation:

Mobile devices use has become more.common in recent times with most adults and children owning a mobile device.

As such it is important to optimise website content to mobile devices to make your website more accessible by mobile users.

So if an advertisement is placed to promote the child daycare facility to parents researching childcare on their mobile devices, the main aim is to get parents to sign up and locate the child care.

The best option will be to use appropriate copy (headline and description) to highlight what is unique about the facility. This will compel parents to take interest in the child care.


Related Questions

A company issued rights to its existing shareholders without consideration. The rights allowed the recipients to purchase unissued common stock for an amount in excess of par value. When the rights are issued, which of the following accounts will be increased?

1. Common stock
2. Additional paid-in capital

a. Yes
Yes

b. Yes
No

c. No
No

d. No
Yes

Answers

Answer:

Option C.

1. No

2. No

Explanation:

The rights are unissued common stock yet hence no double entry would be passed. The double entry will only be passed when the rights are exercised.

The double entry when the rights are exercised would be:

Dr Bank A/c XX

Cr Common stock                      XX

Cr Additional paid-in capital     XX

receipt of dividends on investment in stock a) operating activity (added to net income) b) operating activity (deducted from net income) c) investing activity d) finacnign activity e) significant noncash investing and financing activity f) not separetely reportedin the statement of cash flows

Answers

Answer:

a) operating activity (added to net income)

Explanation:

Operating activities are those activities that deals to day to day expenses and revenues i.e. salary expense, advance cash received,etc. Also it records the changes in working capital amounts

Here the receipt on dividend held on stock investment considered to be an operating activity and since it is a cash inflow so the same is to be included in the net income

Therefore option a is correct

Deltra was willing to purchase a dozen cookies for $60 that Deirdre was willing to sell for anything more than $32. If they agreed on a price of $36, how much total value was created in this exchange?

Answers

Answer:

$28

Explanation:

The computation of the total value that would be created in the exchange is shown below;

The Deltra surplus is

= Purchase value - agreed price

= $60 - $36

= $24

And, the Deirdre surplus is

= Agreed price - willing to sell

= $36 - $32

= $4

Now the total value created is

= Deltra surplus + Deirdre surplus

= $24 + $4

= $28

Based on the information given the  total value that was created in this exchange is $28.

First step is tom calculate Deltra value

Deltra value=$60-$36

Deltra value=$24

Second step is to calculate  Deirdre value

Deirdre value=$36-$32

Deirdre value=$4

Third step is to calculate the total value

Total value=$24-$4

Total value=$28

Inconclusion  the  total value that was created in this exchange is $28.

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Ira Company, a retailer, had cost of goods sold of $160,000 last year. The beginning inventory balance was $26,000 and the ending inventory balance was $24,000. The company's average sale period was closest to: Select one: a. 114.06 days b. 54.75 days c. 59.31 days d. 57.03 days

Answers

Answer:

The company's average sale period was closest to: b. 54.75 days

Explanation:

The average sale period measures the length of time that it takes to sell the inventory.

Average sale period = Inventory ÷ (Cost of Goods Sold / 365)

                                  = $24,000 ÷ ($160,000/365)

                                  = 54.75 days

"Which of the following statements are TRUE? I Accrued interest is added to the buyer's confirmation II Accrued interest is added to the seller's confirmation III Accrued interest is included in the buyer's cost basis IV Accrued interest is included in the seller's sale proceeds"

Answers

Answer: I. Accrued interest is added to the buyer's confirmation

II. Accrued interest is added to the seller's confirmation

Explanation:

Accrued interest is the amount of interest incurred on a loan at a particular date which has not been paid out yet. To the lender, it's a form of revenue and to the borrower, it's an expense.

Therefore, an accrued interest is added to the buyer's confirmation and also added to the seller's confirmation.

Dog owners do not bear the full cost of the noise their barking dogs create and often take too few precautions to prevent their dogs from barking. The local government addresses this problem by __________.

Answers

Answer:

making it illegal to "disturb the peace."

Explanation:

The local government addresses this problem by making it illegal to "disturb the peace." This means that any form of unruly public behavior, such as fighting or causing excessively loud noise is considered a criminal offense misdemeanor. Individuals charged with this crime may face some jail time, fines, or alternative sentences such as community service depending on the laws in that jurisdiction.

A home mortgage loan closed on July 1 for $765,000 at 5.5% interest amortized over 25 years at $4,697.77 per month. Using a 360-day year, what would the principal amount be after the monthly payment was made August 1?

Answers

Answer:

$763,808.48

Explanation:

The computation of the principal amount after considering the monthly payment is shown below:

But before that first we have to determine the annual interest i.e

= $765,000 × 5.5%

= $42075

Now the one month interest rate which is

= $42,075 ÷ 12 months

= $3506.25

And, the given interest rate per month is $4,697.77

So, now the principal amount is

= $765,000 - ($4,697.77 - $3506.25)

= $765,000 - $1,191.52

= $763,808.48

Rayya Co. purchases and installs a machine on January 1, 2015, at a total cost of $176,400. Straight-line depreciation is taken each year for four years assuming a seven-year life and no salvage value. The machine is disposed of on July 1, 2019, during its fifth year of service.
1. Record the depreciation expense as of July 1, 2019.
2. Record the sale of the machinery for $45,500 cash.
3. Record the total destruction of the machine in a fire with $25,000 cash insurance settlement.

Answers

Answer:

1.Journal 2019 Expense:

Depreciation Expense $12,600 (debit)

Accumulated Depreciation $12,600 (credit)

2.Journal : Cash Sale of $45,500

Cash $45,500 (debit)

Accumulated Depreciation $113,400 (debit)

Profit an Loss $17,500 (debit)

Cost : Machine $176,400 (credit)

3.Journal : insurance settlement of  $25,000

Cash  $25,000 (debit)

Accumulated Depreciation $113,400 (debit)

Profit an Loss $38,000 (debit)

Cost : Machine $176,400 (credit)

Explanation:

Depreciation Expense (Straight line) = (Cost - Salvage Value) ÷ Estimated Useful Life

                                                             = $176,400 ÷ 7

                                                             = $25,200

2015

Depreciation Expense = $25,200

2016

Depreciation Expense = $25,200

2017

Depreciation Expense = $25,200

2018

Depreciation Expense = $25,200

2019

Depreciation Expense = $25,200 × 6/12

                                      = $12,600

Journal 2019 Expense:

Depreciation Expense $12,600 (debit)

Accumulated Depreciation $12,600 (credit)

Journal : Cash Sale of $45,500

Cash $45,500 (debit)

Accumulated Depreciation $113,400 (debit)

Profit an Loss $17,500 (debit)

Cost : Machine $176,400 (credit)

Journal : insurance settlement of  $25,000

Cash  $25,000 (debit)

Accumulated Depreciation $113,400 (debit)

Profit an Loss $38,000 (debit)

Cost : Machine $176,400 (credit)

New salesperson Juliet has been assigned office duty for Saturday and Sunday. What is another common term for office duty?

Answers

Answer:

Floortime

Explanation:

Floortime is the time devoted to the office duty with respect to attending the phone calls and attends the walk-in customers

Here in the given situation it is mentioned that the New sales person named Juliet has assigned the office duty for Saturday and Sunday so that she is able to attend the phone calls, and the customer who visit in the office

Therefore  another common term is floor time

One of the great dangers in allocating common fixed Blank 1 of 1 costs is that such allocations can make a product line look less profitable than it really is.

Answers

Answer:

One of the great dangers in allocating common fixed corporate costs is that such allocations can make a product line look less profitable than it really is.

Explanation:

Therefore, care must be exercised so that a product line is not eliminated because the common fixed costs have been allocated to it such that it becomes unprofitable.  This is why it is necessary to identify activity cost pools into which such fixed costs can be accumulated and from which they can be allocated to product lines.  Using ABC costing approach, for instance, offers a means of escape because the system tries to allocate costs based on the level of usage or consumption of such common costs by each product line instead of using arbitrary allocation formulas.

Tangshan Mining is considering issuing preferred stock. The preferred stock would have a par value of​ $75 and a 5.50 percent dividend. What is the cost of preferred stock for Tangshan if flotation costs would amount to 5.5 percent of par​ value?

Answers

Answer:

5.82%

Explanation:

Cost of preferred stock=Annual dividends / (Current price( 1-floatation cost))

= (5.5%*75)/(75(1-0.055)

= 4.125/70.875

= 0.058201

= 5.82%

Which systems are worth sharing on a transnational​ basis, from a cost and feasibility point of​ view? .

Answers

Answer:

The systems that support functions that are absolutely critical to the organization

Explanation:

Only the systems that support functions that are absolutely critical to the organization. Critical in such that it no organization can do without them, I.e they are very important to for their survival.

The people who participate in job analysis should include, at a minimum, the employee and the ________.

Answers

Answer: immediate supervisor

Explanation:

Job analysis is used by organizations to show what a job entails. Job analysis is done after the job design and when the worker that will be in charge of that particular aspect of the job has been trained.

The people who participate in job analysis should include, at a minimum, the employee and the immediate supervisor.

While the four Ps help us remember the basics components of the __________, they don't have significant relevance in the marketing process.

Answers

Answer:

Marketing mix.

Explanation:

The said term is said to be an inclusion of certain multiple areas of focus as a vital body used to explain a comprehensive marketing plan. It clearly points to a certain classifications which are common that began as the four Ps which has the inclusion of factors like product, price, placement, and promotion. All these factors are of the marketing mix and are known to influence each other. They make up the business plan for a company and handled right, can give it great success. It is of great value too because of its help in focusing on a marketing mix helps organizations make strategic decisions when launching new products or revising existing products.

Many economists compare the process of ________ to fortune-telling because there is no rationale for the assumption of predictability.

Answers

Answer:

The correct response will be "Planned markets ".

Explanation:

Market planning would be a method to coordinate and identify a business's marketing target, as well as to compile plans and techniques to accomplish it. This involves regional, market-specific, or company-huge policies outlining activities involved in accomplishing the desired target set within a defined period for something like the business for a long time.

The management of Fannin Corporation is considering dropping product H58S. Data from the company's accounting system, appear below: Sales $ 950,000 Variable expenses $ 380,000 Fixed manufacturing expenses $ 362,000 Fixed selling and administrative expenses $ 242,000 In the company's accounting system, all fixed expenses of the company are fully allocated to products. Further investigation has revealed that $217,000 of the fixed manufacturing expenses and $178,000 of the fixed selling and administrative expenses are avoidable if product H58S is discontinued. What would be the effect on the company's overall net operating income if product H58S were dropped

Answers

Answer:

Net operating profit will decrease by $175,000 if product H58S is dropped.

Explanation:

Sales $950,000

Variable expenses $380,000

Fixed manufacturing expenses $362,000

Fixed selling and administrative expenses $242,000

net loss -$34,000

non-avoidable manufacturing expenses = $362,000 - $217,000 = $145,000

non-avoidable S&A expenses = $242,000 - $178,000 = $64,000

total non-avoidable expenses = $209,000

Net operating profit will decrease by $209,000 - $34,000 = $175,000 if product H58S is dropped.  Non-avoidable expenses will have to be allocated to other product lines, therefore, they will reduce the company's operating profit even if this product line is dropped.

A seller agrees to sell the buyer the home theater center. What form or paragraph in the contract should the agent use?

Answers

The full question reads;

A seller of real estate property wishes to sell to a buyer for an additional price the home theater television. Which form or paragraph in the contract should be used?

Answer:

The Non-Realty Items Addendum

Explanation:

Considering the circumstances of such a contract, the seller is allowed to use the Non-Realty Addendum. A term or paragraph in a contract that applies to items that are not included in the sale of the home.

In this case, the item not included in the sale of the home was the home theater television.

The process of identifying the tasks, duties, and responsibilities that make up a job and the knowledge, skills, and abilities needed to perform the job is collectively job design. job selection. job enrichment. job appraisal. job analysis.

Answers

Answer:

job analysis.

Explanation:

The process of identifying the tasks, duties, and responsibilities that make up a job and the knowledge, skills, and abilities needed to perform the job is collectively job analysis.

For instance, company XYZ may use a form to highlight the job analysis, which would contain information such as job descriptions, tasks, roles and duties, expected performance levels, skills, knowledge etc.

Generally, a job analysis can be used in an organization for performance management, recruitment, workforce planning and promotion.

The firm's short-run cost curves shows how ________ vary with the quantity produced when at least one input is fixe

Answers

Answer: production cost

Explanation:

The Short-run Cost is one which is typically used for output with short range as they are the cost that can only be made once e.g cost of raw materials, and payment of wages

The firm's short-run cost curves shows how production cost vary with the quantity produced when at least one input is fixed.

If a certain market were a monopoly, then the monopolist would maximize its profit by producing 4,000 units of output. If, instead, that market were a duopoly, then which of the following outcomes would be most likely if the duopolists successfully collude?

a. Each duopolist produces 4,000 units of output.
b. Each duopolist produces 1,500 units of output.
c. One duopolist produces 2,400 units of output and the other produces 1,600 units of output.
d. One duopolist produces 3,000 units of output and the other produces 1,500 units of output.

Answers

Answer:

A

Explanation:

A monopoly is when there are two firms operating in an industry.

A duopoly is when there are two firms operating in an industry. When the two firms collude, they become a monopoly.

If a monopoly maximises profit by producing 4000 units, the colluding duopolist would also maximise profit by producing 4000 units

The process by which invest on margin accounts are credited or debited to reflect daily trading gains or losses is referred to as the ____ process.

Answers

Answer:

marked to market

Explanation:

have a nice day

Broker Burns is negotiating a first trust deed loan for buyers. The buyers have signed a contract for a fifteen year loan. What is the maximum commission for Broker Burns?

Answers

Answer:

Ten percent of the principal of the loan.

Explanation:

In this scenario, the maximum commission for Broker Burns is Ten percent of the principal of the loan. That is because when dealing with a first trust deed loan the commission is determined by the length of time of the loan. In which the percentages are as follows: 5 percent of the principal for loans of less than 2 years; 5 percent for loans of more than 2 years but less than 3; 10 percent for loans of 3 years or more. Therefore, since the loan in this scenario is for 15 years then the percentage is 10%

ERP systems can provide vital cross-functional information on business performance to managers in a very timely manner. This describes the key business benefit of:

Answers

Answer:

decision support.

Explanation:

This describes the key business benefit of decision support. These are systems used to support a manager's determinations, judgments, and courses of actions within an organization or business. By providing up to date and valuable information, it provides managers with a way of validating which of the options that are available would be the best course of action in order to provide the organization with the best overall benefits.

if the cross price elasticity between goods b and a is -2 and the price of good b increases by 5 percent the quantity demanded of good a will

Answers

Answer:

lead to a fall in quantity demanded by 10%

Explanation:

The cross price elasticity of demand measures the effect of the percentage in price of one good on the quantity demanded of another good.

Cross price elasticity = percentage change in quantity demanded of good A / percentage change in price of good B

2 = percentage change in quantity demanded of good A / 5%

percentage change in quantity demanded of good A = 10%

Because demand is elastic, the quantity demanded would fall by 10%

Elastic demand means that quantity demanded is sensitive to price changes. A small change in price would lead to a greater change in quantity demanded

The University of Dover and Dover University are bitter cross town rivals. They compete in everything from sports to academics. The schools, because of shrinking enrollment, make an agreement to give all incoming students free tuition for one semester before raising the existing rates the following semester. This action would be considered:______.a) a horizontal restraint violating the Sherman Act.b) a vertical restraint violating the Sherman Act.c) a tying agreement in violation of the Clayton Act.d) price discrimination in violation of the Robinson-Patman Act.

Answers

Answer:

a) a horizontal restraint violating the Sherman Act

Explanation:

The Sherman Act of 1890 prohibited those activities that are restricted to the interstate and the competition arises in the market place

Here in the given situation, it is mentioned that the due to enrollment shrinking, it made the agreement for all the incoming students to give the free tuition for one semester

So this represents the horizontal restraint that consist of agreement within the same type of business with the motive of decreasing the competition

If firms sell less than is expected, actual investment increases because _____, which is counted as investment.

Answers

Answer:

If firms sell less than is expected, actual investment increases because the unsold goods are added to inventory, which is counted as investment.

Explanation:

A resident of Minnesota is in the 28% federal tax bracket and the 4% state tax bracket. This person must pay both federal and state taxes on:A) Federal National Mortgage Association pass-throughsB) Minneapolis Housing Auth bondsC) Federal Home Loan Bank notesD) Treasury Bills

Answers

Answer: A) Federal National Mortgage Association pass-throughs.

Explanation:

From the question, we are informed that a resident of Minnesota is in the 28% federal tax bracket and the 4% state tax bracket. This person must pay both federal and state taxes on Federal National Mortgage Association pass-throughs.

It should be noted that the securities of most government agencies in the United States are typically exempted from paying the local and state taxes but they have to pay federal taxes.

Why did U.S. leaders decide to create the Federal Reserve?

A. The United States needed to have a single type of currency.

B. Economic panics showed that the banking system was not stable.

C. State banks needed the power to create their own currencies.

D. Small banks requested additional government oversight.

Answers

Answer:B, Economic panics showed that the banking system was not stable.

Explanation:APEX

The U.S. leaders decide to create the Federal Reserve for as Economic panics showed that the banking system was not stable Option(b) is correct.

How U.S. leaders decide to create the Federal Reserve?

The Federal Reserve is broadly viewed as perhaps of the main monetary establishment on the planet. The Fed can either be a harmless assistance or a cranky test, and its style is generally an element of the Federal Reserve's leading group of lead representatives.

The United States was impressively more unsteady monetarily before the production of the Federal Reserve. Panics, occasional money crunches and a high pace of bank disappointments made the U.S. economy a more hazardous spot for worldwide and homegrown financial backers to put their capital. The absence of reliable credit hindered development in numerous areas, including farming and industry.

Americans from the get-go, in any case, likewise didn't need a national bank, as they considered this to be a model in view of the Royal Crown and its Bank of England. New America would have rather not been made in that frame of mind of Britain, and furthermore preferred a more decentralized state-by-state way to deal with its political economy.

Therefore Option(b) is correct.

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In a small open economy, if the world interest rate is r1, then the economy has: Group of answer choices

Answers

Answer:

The remaining part of the question is:

1. domestic spending is greater than output.

2. saving is greater than investment.

3. net capital outflows are positive.

4. imports are less than exports.

Correct Answer:

1. domestic spending is greater than output.

Explanation:

This is because, since the open economy is small, the world interest rate would lead to the domestic spending becoming greater than the output.

Detecting gaps in records and duplicate entries is referred to as _______ and is an example of _______ analytics.

Answers

Answer: Sequence check; diagnostic

Explanation:

A sequence check is carrying out test on a list of items for accurate order in which they are arranged or are placed based on the key item with which they are being identified.

Diagnostic analysis takes a deep insight into a study(descriptive analysis) then finds out the cause of such outcome.

Detecting gaps in records and duplicate entries is referred to as a sequence check which is a type of diagnostic analysis.

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