mention any four components of the marketing communication policy​

Answers

Answer 1

Answer:

Mix advertising, public relations, sales promotion and personal selling


Related Questions

A stock has a market price of $25 and a standard deviation of returns of 24 percent. The $25 call option matures in 4 months and the risk-free rate is 2.89 percent. N(d1) is .555198 and N(d2) is .500096. What is the value of the call option per share of stock

Answers

Answer:

$334.38

Explanation:

Use the following formula to calculate the value of call option

Value of call option = ( N ( [tex]d_{1}[/tex] )  S ) - N ( [tex]d_{2}[/tex] ) K [tex]e^{rt}[/tex]

Where

S = $25

N(d1) = 0.555198

N(d2) = 0.500096

K = 25

r = 2.89%

t = 4/12 = 0.3333

Placing values in the formula

Value of call option = ((0.555198 x $25 ) x $25) - ( 0.500096 x $25 ) x 1.00967891

Value of call option = $346.99875 - $12.62340

Value of call option = $334.37535

Value of call option = $334.38

Key Company acquires 60, 10%, 5 year, $1,000 Community bonds on January 1, 2012 for $61,250. This includes a brokerage commission of $1,250. The journal entry to record this investment includes a debit to Group of answer choices Debt Investments for $60,000. Debt Investments for $61,250. Cash for $61,250. Stock Investments for $60,000.

Answers

Answer:

Debt Investments for $61,250

Explanation:

When the investment is recorded so here the debt investment should be debited and cash should be credited for $61,250. The investment would be recorded at cost basis also the brokerage represent the investment part

So the journal entry is

Debt investment Dr $61,250

    To Cash $61,250

(Being cash paid)

Pope’s Garage had the following accounts and amounts in its financial statements on December 31, 2019. Assume that all balance sheet items reflect account balances at December 31, 2019, and that all income statement items reflect activities that occurred during the year then ended.

Accounts receivable $33,000
Depreciation expense 12,000
Land 27,000
Cost of goods sold 90,000
Retained earnings 59,000
Cash 9,000
Equipment 71,000
Supplies 6,000
Accounts payable 23,000
Service revenue 20,000
Interest expense 4,000
Common stock 10,000
Income tax expense 12,000
Accumulated depreciation 45,000
Long-term debt 40,000
Supplies expense 14,000
Merchandise inventory 31,000
Sales revenue 140,000

Required:
a. Calculate the total current assets at December 31, 2019.
b. Calculate the total liabilities and owners’ equity at December 31, 2019.
c. Calculate the earnings from operations (operating income) for the year ended December 31, 2019.
d. Calculate the net income (or loss) for the year ended December 31, 2019.
e. What was the average income tax rate for Pope’s Garage for 2019?
f. If $16,000 of dividends had been declared and paid during the year, what was the January 1, 2019, balance of retained earnings?

Answers

Answer and Explanation:

a. The computation of the total current asset is shown below

= Account receivable + cash + supplies + merchandise inventory

= $33,000 + $9,000 + $6,000 + $31,000

= $79,000

b The total liabilities and owners equity is

= Account payable + long term debt + common stock + retained earnings

= $23,000 + $40,000 + $10,000 + $59,000

= $132,000

c. The earnings from operations is

Sales revenue $140,000

Less cost of goods sold $90,000

Gross profit $50,000

add: service revenue $20,000

Less depreciation expense $12,000

Less supplies expense $14,000

Operating income $44,000

d. The net income is

= operating income - interest expense - income tax expense

= $44,000 - $4,000 - $12,000

= $28,000

e. The average income tax rate is

= $12,000 ÷ $40,000 × 100

= 30%

f. The beginning retained earnings is

= $59,000 + $16,000  - $28,000

= $47,000

Jantee, a Senior Manager at LionShare Inc., is responsible for the strategic planning process in his organization. He is currently implementing a strategy. Which of the following stages of the strategic planning process is Jantee most likely to have completed immediately before the implementation stage?
A) Stating the organizational mission
B) Conducting a SWOT analysis
C) Establishing goals and objectives
D) Formulating supporting functional strategies

Answers

Answer:

D) Formulating supporting functional strategies

Explanation:

Since in the given situation, Jantee who is the senior manager responsible for the strategic planning process so here he should have to complete the strategies related to the functional and that should be supported prior to coming to the implementation stage

So as per the given situation, the option d is correct

Kurt has 25/50/25 auto insurance coverage. One evening he lost control of his vehicle, hitting a parked car and damaging a storefront along the street. Damage to the parked car was $9,000, and damage to the store was $20,300.

Required:
a. What amount will the insurance company pay for the damages?
b. What amount will Kurt have to pay?

Answers

Answer:

A. $25,000

B. $4,300

Explanation:

A. Calculation to determine What amount will the insurance company pay for the damages

Using this formula

Insurance payment=(Claim amount, Policy limit)

Let plug in the formula

Insurance payment= $25,000

Therefore the amount that the insurance company will pay for the damages is $25,000

B. Calculation to determine What amount will Kurt have to pay

Using this formula

Personal liability=Claim amount - Insurance payment

Let plug in the formula

Personal liability=($9,000 + $20,300) - $25,000

Personal liability=$29,300-$25,000

Personal liability=$4,300

Therefore Kurt have to pay $4,300

According to real business cycle theorists, ______________ consumption resulting from the major production innovations incentivizes businesses to borrow ______________ from banks, causing the money supply to ______________.

Answers

Answer:

increase in,  more,  increase

Explanation:

Real business cycle theory states that the [tex]\text{macroeconomic fluctuations}[/tex] in any economy can be explained by the technological shocks and the changes in the productivity. All these changes in the technological growth affects the decisions of the firms on investment as well as workers or the labor supply.

Edward C. Prescott and Finn E. Kydland first gave the concept of real business cycle theory.

In the theory of real business cycle, the increase in consumption results from the major [tex]\text{production innovations incentivizes businesses}[/tex] to borrow more from the banks, and it causes the supply of money to increase.

Acme Fastener and Tool is having major problems with demand management. The VP of Sales is very focused on increasing productivity according to forecasts, but the operations manager routinely presents obstacles to increasing production above current levels. Of the following, which problem is the firm experiencing?
a. Functional silos.
b. Lack of attention on operational planning.
c. Overemphasis on forecasting.
d. Focus on tactics.

Answers

Answer:

Functional silos

Explanation:

Functional silo occurs when different teams with their responsibilities and functions have different views about a process.

The managers who have accumulated resources and influence are conflicted over the functional aspects of a process rather than looking out for the wider benefit of the business.

In the given scenario VP of Sales is very focused on increasing productivity according to forecasts, but the operations manager routinely presents obstacles to increasing production above current levels.

They are both pursuing conflicting agendas instead of working together.

This is called functional silo.

Fong Corporation sold $2,000,000, 7%, 5-year bonds on January 1, 2017. The bonds were dated January 1, 2017 and pay interest on January 1. The company uses straight-line amortization on bond premiums or discounts.

Required:
Prepare all necessary journal entries to record the issuance of the bonds and bond interest expense for 2017.

Answers

Answer:

Jan 1

Dr Cash 2,040,000

Cr Bonds payable 2,000,000

Cr Premium on bonds payable 40,000

Dec 31

Dr Interest expense 100,000

Dr premium on bonds payable 40,000

Cr Interest payable 140,000

Explanation:

Preparation of the journal entries to record the issuance of the bonds and bond interest expense for 2017.

Jan 1

Dr Cash 2,040,000

Cr Bonds payable2,000,000

Cr Premium on bonds payable40,000

Dec 31

Dr Interest expense100,000

Dr premium on bonds payable40,000

Cr Interest payable140,000

(7%*$2,000,000)

Austen, the night shift manager of a 24-hour convenience store, would regularly drive his car to the back door, unlock it, and load in a couple of cases of beer, every night. These cases of beer were marked down for no apparent reason, and Austen paid the reduced price. Is Austen setting a good example for his employees

Answers

Answer:

                                                                                                                          bro              

Explanation:

Server Corporation is a majority-owned subsidiary of Proxy Corporation. Proxy acquired 75 percent ownership on January 1, 20X3, for $133,500. At that date, Server reported common stock outstanding of $60,000 and retained earnings of $90,000, and the fair value of the noncontrolling interest was $44,500. The differential is assigned to equipment, which had a fair value $28,000 more than book value and a remaining economic life of seven years at the date of the business combination. Server reported net income of $30,000 and paid dividends of $12,000 in 20X3.

Required:
a. Give the journal entries recorded by West during 20X3 on its books if it accounts for its investment in Canton using the equity method.
b. Give the eliminating entries needed at December 31, 20X3, to prepare consolidated financial statements.

Answers

Answer:

1/1/2013

Dr Investment in server corporation $133,500

Cr Cash $133,500

1/1/2013

Dr Investment in server corporation $22,500

Cr Cash $22,500

1/1/2013

Dr Cash $9000

Cr Investment in server corporation $9000

1/1/2013

Dr Investment in server corporation $3000

Cr Investment income from serverbcorporation $3000

Explanation:

Preparation of the journal entries

1/1/2013

Dr Investment in server corporation $133,500

Cr Cash $133,500

(To record cash invested)

1/1/2013

Dr Investment in server corporation $22,500

($30,000*75/100)

Cr Cash $22,500

( To record cash invested according to net income)

1/1/2013

Dr Cash $9000

Cr Investment in server corporation $9000

( To record cash received)

1/1/2013

Dr Investment in server corporation $3000

Cr Investment income from serverbcorporation $3000

( To record cash recieved from income)

Based on this income statement for Company XYZ for the year ending December 31, 2014, what adjustment would need to be made to Net Income to account for Gain or Loss in calculating cash flow from Operating Activities using the indirect method

Answers

Answer:

a) Adjustment of (16,000) in the operating section.

Explanation:

While preparing the operating activities section of the cash flow statement, the net income, depreciation expense, amortization expense, loss on sale of an asset should be added and the profit on sale should be deducted

So there is the loss of $30,000 that should be added and the gain on sale should be deducted i.e. $46,000

So there is an adjustment of -$16,000 in the operating activities section

A

Hope it helps you!

-miraculousfanx-

Lewis Corporation has two service departments: Data Processing and Administration/Personnel. The company also has three divisions: X, Y, and Z. Data Processing costs are allocated based on hours of use and Administration/Personnel costs are allocated based on number of employees. Department Direct Costs Employees Hours of use Administration/ Personnel $400,000 10 3,300 Data Processing 850,000 5 1,100 X 450,000 30 1,800 Y 300,000 15 2,200 Z 550,000 25 4,500 Assume that Data Processing provides more service than Administration/Personnel. Refer to Lewis Corporation. Assume that Data Processing costs have been allocated and the balance in Administration is $600,000. Using the step method, what amount is allocated to Y

Answers

Answer:

Lewis Corporation

Using the step method, the amount allocated to Y is:

Y =  $128,571

Explanation:

a) Data and Calculations:

Department      Direct Costs   Employees     Hours of use

Administration/            

Personnel         $400,000                10                3,300

Data Processing 850,000                 5                 1,100

X                         450,000                30                1,800

Y                         300,000                 15               2,200

Z                         550,000                25               4,500

Allocation of Administration/

 Personnel cost of $600,000:

X = $257,143 (600,000 * 30/70)

Y =  $128,571 (600,000 * 15/70)

Z = $214,286 (600,000 * 25/70)

The book value of an asset is equal to the Group of answer choices asset's fair value less its historical cost. blue book value relied on by secondary markets. replacement cost of the asset. asset's cost less accumulated depreciation.

Answers

Answer:

asset's cost less accumulated depreciation

Explanation:

The book value of an asset could be determined by applying the following formula

Book value of an asset = Cost of an asset - accumulated depreciation

The accumulated depreciation is the depreciation that can be more than on year

So as per the given options, the last one is correct

As you move from job shop towards continuous process: A. Your capital intensity decreases B. Your volume decreases C. Your customization ability decreases D. Your throughput decreases E. None of the above

Answers

Answer: C. Your customization ability decreases.

Explanation:

Job Shops are able to customize products and services because they manufacture products on a small scale and usually for individual job orders whereas continuous processing is more large scale and the products are more homogeneous.

As one move from a job shop to a continuous process, they will find that they would be unable to customize products as much as they could before because they would be producing a higher volume of goods and so would not have the time to be customizing the products as much.

During its first year of operations, Indigo Corporation had credit sales of $3,213,200, of which $361,300 remained uncollected at year-end. The credit manager estimates that $16,880 of these receivables will become uncollectible. Prepare the journal entry to record the estimated uncollectibles. (Assume an unadjusted balance of zero in Allowance for Doubtful Accounts.) (Credit account titles are automatically indented when amount is entered. Do not indent manually.) Account Titles and Explanation Debit Credit LINK TO TEXTLINK TO TEXT INTERACTIVE TUTORIAL INTERACTIVE TUTORIAL Prepare the current assets section of the balance sheet for Indigo Corporation, assuming that in addition to the receivables it has cash of $91,990, merchandise inventory of $189,180, and supplies of $12,580. (List current assets in order of liquidity)

Answers

Answer and Explanation:

The journal entry is given below;

Bad debts expense $16,880    

           To Allowance for doubtful accounts $16,880

(Being the bad debt expense is recorded)

The preparation of the current asset section of the balance sheet is presented below:

Cash $91,990    

Accounts receivable $361,300    

less:allowance for doubtful accounts-$16,880 $344,420    

Merchandise inventory $189,180    

Supplies $12,580    

total current assets $638,170

A company has 1000000 shares outstanding trading at $15 a piece. Managers believe that the discount rate appropriate for the risk borne is 15% and total cash flows, expected to be $1 million next year, will rise by 5% per year indefinitely. Discuss a strategy that is beneficial to the current shareholders.

Answers

Answer:

Explanation:

Knowing the value of the equity and establishing the intrinsic worth of the share may help you develop a perfect strategy that will benefit the current shareholders.

Value of the equity =  Cashflow÷(discount rate - growth rate)

= $1,000,000 ÷ (15%-5%)  

= $1,000,000 ÷ (10%)  

= $10,000,000

Intrinsic value per share = Value of the equity ÷ Shares outstanding

= $10,000,000 ÷ 1,000,000

= $10

For the share, The intrinsic value = $10

However, since the current trading share price is $15, then we can posit that the share price is over-valued.

As a result, the perfect strategy that will be beneficial to the shareholders is for the current shareholders to sell the shares (short selling at a high price and purchasing at a low price).

Green Penguin Pencil Company has a total asset turnover ratio of 3.50x, net annual sales of $40 million, and operating expenses of $18 million (including depreciation and amortization). On its balance sheet and income statement, respectively, it reported total debt of $2.50 million on which it pays a 11% interest rate.
To analyze a company's financial leverage situation, you need to measure the firm's debt management ratios. Based on the preceding information, what are the values for Green Penguin Pencil's debt management ratios? The U.S. tax structure influences a firm's willingness to finance with debt. The tax structure debt.

Answers

Solution :

a). Asset turnover ratio = total sales / total asset   = 3.50

     Total asset         =   40 million / 3.5      =   1142857

     Total debt          =  2.50 million

Therefore, the debt ratio = [tex]$\frac{\text{debt}}{\text{total asset}}$[/tex]

                                         [tex]$=\frac{2500000}{1142857}$[/tex]

                                         = 2.18

b). Time interest earned ratio = EBIT/Interest

  EBIT = net sales - operating expense

           = 40,000,000 - 18,000,000

           = $ 22,000,000

Interest expense  = 10 % x 2,500,000

                              =  $ 250,000

Times interest earned ratio = EBIT/ interest expense

                                              = [tex]$\frac{\$ 22,000,000}{\$250,000}$[/tex]

                                               = 88 times

c). Total equity = total asset - total debt

                         =  400,000,000 - 2,500,000

                         = 397,500,000

   Money raised from the creditor for each dollar of equity

                         = 2,500,000/397,500,000

                         = 6%

Mankiw discusses Giffen goods as a possible counterexample to the law of demand. Although not explicitly mentioned by Mankiw, Veblen goods are another possible exception to the law of demand. Perform a quick web search to answer the following:

a. What is a Veblen good?
b. What is an example of a Veblen good?
c. Why do some consumers purchase Veblen goods?

Answers

Answer:

Find the answers below

Explanation:

A. Veblen goods are luxury goods sought after by wealthy people and for which these category of people increase their demand as the prices of the good increase (in contrast to the popular law of demand).

2. Examples are luxury houses or cars, jewelry etc.

3. Some customers buy these type of goods in order to show how wealthy they are or show their status.

When schools and businesses allocate admissions or jobs on the basis of race, gender, disability, or other criteria unrelated to ability, they are aiming at

Answers

Answer:

equality of outcome

Explanation:

Equality of outcome may be defined as to ensuring people with disadvantaged for making any personal profit or gains. It eliminates the personal responsibility of the people.

In the context, when the schools or the businesses allocate jobs or admissions based on the people's disability, race or gender or some other criteria which is unrelated to ability, they are mostly trying o to aim at equality of outcome.

If a well-diversified portfolio of stocks has an expected return of 15% when the expected return on the market portfolio is 10%, then:__________a) Treasury bills are offering a 7% yield.b) The portfolio beta is greater than 1.0.c) The portfolio beta equals 1.67.d) The investor's portfolio contains many defensive stocks.

Answers

Answer:

B. The portfolio beta is greater than 1.0

Explanation:

the answer to this question is option b. The portfolio beta is greater than 1.0. the reason is simple. we have the portfolio of expected return, which is 15% to be greater than the market portfolio of return which is 10 percent, then this is to tell us that the portfolio beta is going to be greater than 1.

15% is greater than 10%.

Carmen Camry operates a consulting firm called Help Today, which began operations on August 1. On August 31, the company;s records show the following accounts and amounts for the month of August. Use this information to prepare an August statement of retained earnings for Help Today. (Amounts to be deducted should be entered with a minus sign.)
Cash $ 25,360
Dividends $ 6,000
Accounts receivable 22,360
Consulting fees earned 27,000
Office supplies 5,250
Rent expense 9,550
Land 44,000
Salaries expense 5,600
Office equipment 20,000
Telephone expense 860
Accounts payable 10,500
Miscellaneous expense 520
Common stock 102,000
Use the above information to prepare an August statement of retained earnings for Help Today. The Retained Earnings account balance at August 1 was $0. Hint: Net income for August is $10,470.

Answers

Answer:

$4,470

Explanation:

Preparation of an August statement of retained earnings for Help Today.

First step is to prepare the income statement of Help Today

HELP TODAY Income Statement

For Month Ended August 31

Revenues:

Consulting fees earned: $27,000

Total Revenues: $27,000

Expenses:

Rent Expenses $9,550

Salaries Expenses $5,600

Telephone Expenses $860

Miscellaneous Expenses $520

Total Expenses $16,530

Net income $10,470

($27,000-$16,530)

Now let Prepare an August statement of retained earnings for Help Today

HELP TODAY Statement of Retained Earnings

For Month Ended August 31

Retained earnings, August 1: $0

Add: Net Income: $10470

Less: Dividends: ($6000)

Retained earnings, August 31: $4470

($10470-$6000)

Therefore August statement of retained earnings for Help Today is $4470

Zhang Industries sells a product for $700. Unit sales for May were 400 and each month's sales are expected to exceed the prior month's results by 3%. Zhang pays a sales manager a monthly salary of $3,000 and a commission of 2% of sales. Compute the projected selling expense to be reported on the selling expense budget for the manager for month ended June 30.
a) $8,600.
b) $11,652.
c) $8,652.
d) $5,768.
e) $8,768.

Answers

Answer:

Total selling expense= $8,768

Explanation:

Giving the following information:

Selling price= $700

Sales for June in units= 400*1.03= 412

Fixed selling expense= $3,000

Sales commission= 2%

We need to calculate the total commission sales:

Total sales revenue= 700*412= $288,400

Total commission= 0.02*288,400

Total commission= 5,768

Now, the total selling expense:

Total selling expense= 5,768 + 3,000

Total selling expense= $8,768

Suppose Masahiro wants to replace an existing printer with a new high-speed copier. The existing printer was purchased ten years ago at a cost of $15,000. The printer is being depreciated using straight-line basis assuming a useful life of 15 years and no salvage value (i.e., its annual depreciation is $1,000). If the existing printer is not replaced, it will have zero market value at the end of its useful life. The new high-speed copier can be purchased for $24,000 (including freight and installation). Over its 5-year life, it will reduce labor and raw materials usage sufficiently to cut
annual operating costs from $14,000 to $8,000. It is estimated that the new copier can be sold for $4,000 at the end of five years; this is its estimated salvage value. The old printer’s current market value is $2,000, which is below its $5,000 book value. If the new copier is acquired, the old printer will be sold to another company. The company’s marginal federal-plus-state tax rate is 40%, and the replacement copier is of slightly below average risk. Net working capital requirements will also increase by $3,000 at the time of replacement. By an IRS ruling, the new copier falls into the 3-year MACRS class. The project’s cost of capital is set at 10.5%.Under the MACRS system, the pre-tax depreciation for the equipment is:
Year 1 = $7,900; Year 2 = $12,800; Year 3 = $6,600; Year 4 = $1,680; Year 5 = $0
Compute the initial investment outlay, operating cash flow over the project’s life, and the terminal-year cash flows for Masahiro’s replacement project. Then determine whether the project should be accepted using NPV analysis

Answers

Answer:The effective corporate tax rate is 35% of net income subject to tax. For purposes of capital budgeting, the net investment in the new machine is ... Regal Industries is replacing a grinder purchased 5 years ago for P15,000 ... The new equipment will be depreciated on a straight-line basis over 10 yearsto a zero salvage value

Explanation:

One of these demand and supply diagrams holds within it the concept of economic efficiency for laptop computers. The shaded triangular shape represents consumer surplus, which demonstrates that the equilibrium price in the market was less than what many of the consumers were willing to pay. The equilibrium price for laptop computers is $800 and the equilibrium quantity is 700 laptops.

Required:
Draw the shaded triangular area that represents the area of consumer surplus of laptop computers.

Answers

Answer:

The shaded triangular area in the attached photo represents the area of consumer surplus of laptop computers.

Explanation:

Note: See the attached photo for the shaded triangular area that represents the area of consumer surplus of laptop computers.

Consumer surplus on a supply and demand chart represents the area that is bound by the y-axis or price-axis on the left, the demand curve on the right, and a horizontal line where y or price equals the current market price (in this, $800).

Therefore, the shaded triangular area in the attached photo represents the area of consumer surplus of laptop computers.

Characteristics of entertaining media messages according to Bosshart and Marconi include psychological relaxation, stimulation, fun, challenges, dialogue, and joy.

a. True
b. False

Answers

Answer:

FALSE

Explanation:

Daley Company estimates uncollectible accounts using the allowance method at December 31. It prepared the following aging of receivables analysis. Days Past Due Total 0 1 to 30 31 to 60 61 to 90 Over 90 Accounts receivable $570,000 396,000 90,000 36,000 18,000 30,000 Percent uncollectible 1% 2% 5% 7% 10% a. Complete the below table to calculate the estimated balance of Allowance for Doubtful Accounts using the aging of accounts receivable method.b. Prepare the adjusting entry to record Bad Debts Expense using the estimate from part a. Assume the unadjusted balance in the Allowance for Doubtful Accounts is a $3,600 credit.c. Prepare the adjusting entry to record bad debts expense using the estimate from part a. Assume the unadjusted balance in the Allowance for Doubtful Accounts is a $100 debit.

Answers

Answer:

a) calculate the estimated balance of Allowance for Doubtful Accounts using the aging of accounts receivable method is $11,820.

b) The adjusting entry to record Bad Debts Expense using the estimate is $8220.

c) The adjusting entry to record bad debts expense using the estimate is $11,920.

Explanation:

Rocky Mountain Corporation makes two types of hiking boots—Xactive and Pathbreaker. Data concerning these two product lines appear below: Xactive Pathbreaker Direct materials per unit $ 64.00 $ 50.20 Direct labor cost per unit $ 17.40 $ 12.20 Direct labor-hours per unit 1.4 DLHs 1 DLHs Estimated annual production and sales 17,000 units 67,000 units The company has a conventional costing system in which manufacturing overhead is applied to units based on direct labor-hours. Data concerning manufacturing overhead and direct labor-hours for the upcoming year appear below: Estimated total manufacturing overhead $1,743,360 Estimated total direct labor-hours 90,800 DLHs

Requried:
a. Compute the predetermined overhead rate based on direct labor-hours.
b. Using the predetermined overhead rate and other data from the problem, determine the unit product cost of each product.

Answers

Answer:

1a. Predetermined overhead rate = Estimated total manufacturing overhead / Estimated total direct labor-hours

Predetermined overhead rate = $1,743,360 / 90,800 DLHs

Predetermined overhead rate = $19.20 per DLH

1b.                     Computation of Unit Product Cost

                                                                    Xactive    Pathbreaker

Direct material                                             $64.00    $50.20

Direct Labor                                                 $17.40     $12.20

Manufacturing overhead ((1.4, 1)*$19.20)   $26.88    $19.20

Unit product cost                                        $108.28  $81.60

If the potential customers belong to the same segment, display comparable characteristics, and choose the same product qualities consistent with their segment, then which condition for the ideal market segment approach should be used

Answers

Answer: internally homogenous

Explanation:

Since the potential customers belong to the same segment, display comparable characteristics, and choose the same product qualities that are consistent with their segment, then the condition for the ideal market segment approach which should be used is the internally homogeneous.

On the other hand, if the potential customers are in different segments, have different characteristics, and choose different product qualities, then the externally homogeneous will be ideal.

internally homogenous

Guardian Inc. is trying to develop an asset-financing plan. The firm has $430,000 in temporary current assets and $330,000 in permanent current assets. Guardian also has $530,000 in fixed assets. Assume a tax rate of 30 percent. (Do not round intermediate calculations. Round your answers to the nearest whole number.)
a. Construct two alternative financing plans for Guardian. One of the plans should be conservative, with 90 percent of assets financed by long-term sources, and the other should be aggressive, with only 56.25 percent of assets financed by long-term sources. The current interest rate is 12 percent on long-term funds and 5 percent on short-term financing. Compute the annual interest payments under each plan.
Annual Interest
Conservative $
Aggressive $
b. Given that Guardian’s earnings before interest and taxes are $310,000, calculate earnings after taxes for each of your alternatives.
Earnings
After Taxes
Conservative $
Aggressive $
c. What would the annual interest and earnings after taxes for the conservative and aggressive strategies be if the short-term and long-term interest rates were reversed?
Conservative Aggressive
Total interest $ $
Earnings after taxes $ $

Answers

Answer:

A. Annual Interest

Conservative $145,770

Aggressive $115,294

B. Earnings After Taxes

Conservative $114,961

Aggressive $136,294

C.Conservative Aggressive

Total interest $73,530 $104,006

Earnings after taxes $165,529 $144,196

Explanation:

A. Computation for the annual interest payments under each plan.

First step is to calculate the Total Assets

Temporary current assets $430,000

Permanent current assets $330,000

Fixed Assets $530,000

Total Assets $1,290,000

Now let compute the annual interest payments under each plan

CONSERVATIVE APPROACH total interest

Long term interest

[$1,290,000 *90%* 12%] $139,320

Short term interest

[$1,290,000*10%*5%] $6,450

(100%-10%=90%)

Total $145,770

AGGRESSIVE APPROACH total interest

Long term interest

[$1,290,000 *56.25%* 12%] $87,075

Short term interest

[$1,290,000*43.75%*5%] $28,218.8

(100%-56.25%=43.75%)

Total $115,294

Therefore the is Annual Interest

Conservative $145,770

Aggressive $115,294

b. Calculate to determine the earnings after taxes for each the alternatives.

CONSERVATIVE AGGRESSIVE

EBIT $310,000 $310,000

Less: Interest $145,770 $115,294

EBT $164,230 $194,706

Less: Tax 30% ($49,269) ($58,412)

Earnings after tax $114,961 $136,294

Therefore the Earnings After Taxes is

Conservative $114,961

Aggressive $136,294

c. Calculation to determine What would the annual interest and earnings after taxes for the conservative and aggressive strategies

CONSERVATIVE APPROACH total interest

Long term interest

[$1,290,000 *90%* 5%] $58,050

Short term interest

[$1,290,000*10%*12%] $15,480

(100%-10%=90%)

Total $73,530

AGGRESSIVE APPROACH total interest

Long term interest

[$1,290,000 *56.25%* 5%] $36,281.3

Short term interest

[$1,290,000*43.75%*12%] $67,725

(100%-56.25%=43.75%)

Total $104,006

CONSERVATIVE AGGRESSIVE

EBIT $310,000 $310,000

Less:Interest $73,530 $104,006

EBT $236,470 $205,994

Less: Tax 30% $70,941 $61,798

Earnings after tax $165,529 $144,196

Therefore What would the annual interest and earnings after taxes for the conservative and aggressive strategies is:

Conservative Aggressive

Total interest $73,530 $104,006

Earnings after taxes $165,529 $144,196


Why are marketers sometimes "forced” to reposition their products or services? Il
your answers with examples.
Iar

Answers

Explaination

Marketers sometimes forced to reposition their services or products to ensure profitability the company has no other option but to reposition its services or products that would cater to a new target segment of their existing market and ensure sales or profitability.

Reason

There could be many reasons for marketers repositioning their products.

The products are evolving and getting more features into it. They needs to marketed differently in order to make the customers aware of the new features, add-ons. In this case, it is better to reposition the products.

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