In the 21st century, with an intensely competitive consumer market, advertisers increasingly used digital technology to call greater attention to products. In 2009, for example, the world's first video advertisements to be embedded in a print publication appeared in Entertainment Weekly magazine. The thin battery-powered screen implanted in the page could store up to 40 minutes of video via chip technology and automatically began to play when the reader opened the page.

For an advertisement to be effective, its production and placement must be based on a knowledge of the public and a skilled use of the media. Advertising agencies serve to orchestrate complex campaigns whose strategies of media use are based on research into consumer behavior and demographic analysis of the market area. A strategy will combine creativity in the production of the advertising messages with canny scheduling and placement, so that the messages are seen by, and will have an effect on, the people the advertiser most wants to address. Given a fixed budget, advertisers face a basic choice: they can have their message seen or heard by many people fewer times, or by fewer people many times. This and other strategic decisions are made in light of tests of the effectiveness of advertising campaigns.

There is no dispute over the power of advertising to inform consumers of what products are available. In a free-market economy effective advertising is essential to a company's survival, for unless consumers know about a company's product they are unlikely to buy it. In criticism of advertising it has been argued that the consumer must pay for the cost of advertising in the form of higher prices for goods; against this point it is argued that advertising enables goods to be mass marketed, thereby bringing prices down. It has been argued that the cost of major advertising campaigns is such that few firms can afford them, thus helping these firms to dominate the market; on the other hand, whereas smaller firms may not be able to compete with larger ones at a national level, advertising at the local level or online enables them to hold their own.

Finally, it has been argued that advertisers exercise an undue influence over the regular contents of the media they employ--the editorial stance of a newspaper or the subject of a television show. In response it has been pointed out that such influence is counteracted, at least in the case of financially strong media firms, by the advertiser's reliance on the media to convey a message; any compromise of the integrity of a media firm might result in a smaller audience for the advertising.

For the assessment, you will write an objective summary of the article. Additionally, you will make an inference about the relationship between advertising and the price you pay for a product and/or service.

Answer:

Answer:

1) During the 21st century a new tool has been added to the advertising market, technology because it can address to a greater number of people and can be shared with a click. For an advertising campaign to be successful, a demographic study as well as the knowledge of social media will shed light on the consumer’s behaviour and best context to get the message across. Strategic decisions happen all the time, for example, whether to focus on a greater audience with fewer repetitions of to aim to a specific group more times. In a free-enterprise economy, advertising gains importance as it highlights which products are available in the market. The power of media to massify a product has aroused controversy as to who is paying for the extra service and the power of small brands. Another debate relates to the advertisers’ power to choose media content but it has been argued that the audience has their own preferences.  

2) Advertising determines the final price you pay for a product. When an advertising campaign is launched to make a product visible, market and audience studies are carried out together with an intensive analysis of mass media. All these strategies come with a price that is added to the cost of production. “The consumer must pay for the cost of advertising in the form of higher prices for goods” ("Advertising," 2012), in other words, a mass market good comes with an added value we have to pay for.  

Reference  

"Advertising." Encyclopedia Britannica. Encyclopedia Britannica Online School Edition. Encyclopedia Britannica, Inc., 2012. Web. 17 Dec. 2012.

Which answer choice best corrects the run-on sentence?
Darius is my best friend, he is an amazing musician
O Darius, my best friend, amazing musician
O Darius, my best friend, is an amazing musician.
O Darius an amazing musician my best friend.
© Darius, is my best friend and amazing musician.

Marmee says. "Ah, jo, mothers may diğer in their management, but the hope is the same in all the desire to see their children happy. Meg is so, and I am content with her success. You leave to enjoy your liberty till you tire of it, for only then will you find that there is something sweeter. Amy is my chief care now, but her good sense will help her. For Beth, I indulge no hopes except that she may be well" In at least 100 words, discuss Jo's liberty. What does her mother mean when she says that after Jo experiences liberty she will find that there is something sweeter? What might she think would be sweeter than freedom and Independence?​

ill give brainleist, help; ASAP pls!!


Ok, so im looking for someone to help with a couple indirect characterization, and direct characterization, if you can, please help!

To spot an allusion, a reader must first use

If anyone could help me write a prewrite on the crucible that would be great. Someone was supposed to help me but there not messaging me back. I'll give brainliest to who helps me plus the points you get on this for answering. Don't answer unless your helping. I swear I will report you if your only doing this for the points. I'm not in the mood.

Write five lines about little act of kindness done by you and result of it?

Which sentence creates the Most subjective tone? Some kids dont even know pluto was once a planet. Pluto is no longer considered a planet in our solar system. Pluto is still orbiting around the sun. As of 2006, Pluto is considered a "dwarf planet"

100 points!!!! Write for each word a :
Connotation: what you think the word means

Synonym: a word that has the same meaning of the word

Antonym: opposite in meaningnm

Etymology: origin of the word

Sentence: create an original sentence using the word


Vocabulary words;;

Comatose

inveigle

pallid

poignantly

ruminations

settee

apathetic

expertise

harry

impelled

perusal

quizzically

vouchsafe

bailiwick

how do paragraphs 10- 12 contribute to the development of ideas in the text from jihyun park

Rewrite each sentence using correct punctuation.
1. Ms. Randle arrived around noon Mr. Randle came later.

In your opinion, who would you blame for the Boston Massacre--the Boston colonists or the British soldiers? Explain your answer.

Refer to the Newsela article "Rickie Fowler, Make-A-Wish and the walk of a lifetime at Detroit Golf Club." Which detail from the text best supports the inference that Anthony Trudel may get to see Rickie Fowler play again? "'I hope he had a good day,' said Fowler...'Hopefully it's not the last time we have him out.'" "Trudel understood the improbability of it. He said more than once he was in the middle of a once-in-a-lifetime opportunity." "...Trudel has dreams--he wants to play golf in college and...Play golf with his hero, Rickie Fowler." "[Trudel has] a love for Fowler. His favorite player."

L which line describes how ginny
behaved at the pound

It was a very interesting book (find the finite verb)

People refuse to recognize the danger of ear buds because they simply love their ear buds too much to give them up. Ear buds are probably doing serious physical damage to their inner eardrums or even the brain itself, but apparently that doesn’t bother anyone. I shudder to think of what the future will be like if we continue on the path of ear bud slavery we’re traveling. Next time you’re tempted to plug in and tune out, remember my warning. Either we learn to live without ear buds, or we’re going to turn into a nation of complete zombies. Is that where you want to live?
The author concludes that because of the dangers ear buds present, they should be tossed into the trash or, at least, never used. What would be a more moderate conclusion for him to make?

A) that all ear buds be destroyed immediately
B) that only live music be legal, and all other forms outlawed
C) that all music be banned from being played at any large, social event
D) that people learn to use their ear buds safely, without endangering themselves or others

Which sentence incorrectly uses a possessive word? Your sandwich looks delicious! They placed their phones on the side table. Your running really fast! Shanita and Juan worked on their science project.

Rachel is describing an event in a narrative piece she is writing.

Which sentence uses a transitional word that best indicates a shift from one time frame to another?


A When we made it back to shore, we were exhausted but happy to be back on land.

B It took us an hour to paddle over to the other side of the lake and back.

C Kayaking on the lake is fun, but we didn’t realize how far we had gone.

D Since then, we have decided to kayak along the shoreline on this side of the lake

Outsiders
2. Explain the reference to the watching the sunset. Why is it an important part of the buildup of the
relationship between Cherry Valance and Ponyboy?

2) I really have to go now. My___ plane at 10.30
a) leave b) is leaving c) leaves
3. They ___ (wait) for us near the cinema
a) The waiting b) wait c)waits
4.The manager is busy.He ___ with a customer.
a) is talking b) talks c)talk
5) often __ buy vegetables in this supermarket.
a)but b)am buying c)buys
3. Choose the correct form of pronun
(many/much)
1. How brothers and sisters do you have?
a) many b)much​

Read "Elsa's Afternoon."
Identify at least four incorrect verb tense usages.

Write the paragraph as it is below (with errors).

Bold, circle, or underline each incorrect verb tense you have identified.

Elsa's Afternoon:

Elsa will complete her homework quickly, so she finished with plenty of time. She want to get done early so that she would have time to practice her routine. Elsa have cheerleading practice later that day, so she wanted to make sure she knew her cheer. She had been practice for nearly an hour outside when her mother yells that it was time to come in.

Read the sentence. The teacher offered to lend me the book as often as needed. Which word does the underlined phrase modify? teacher lend book me

When you filter media, you:
A. are addicted to digital media and social networking.
B. choose to never eat junk food while online.
Ο Ο OO
c. decide whether a media piece is meaningful or not.
no
D. devote less time to in-person social interactions.

Since the application can be the prospective employers first impression, it is important to a. always answer questions truthfully b. keep the application neat and clean c. read and follow the directions d. all of the above

PLEASE HELP!!!!!! In the space provided, explain how the meaning of the following words has changed over time. Identify both the 1611 meaning and present meaning of each word. Your response should be 4–6 sentences in length.


1. conversation

2. peculiar

3. corn

What conclusion can the reader draw from this excerpt
about the speaker's viewpoint of Mrs. Long?
O She felt that Mrs. Long was the only one who
understood her.
O She believed that Mrs. Long wanted to travel as
much as she did.
O She considered Mrs. Long to be both a guide and a
mentor.
O She wished that Mrs. Long would share more stories
about the world.

Which of the following is an example of a sentence fragment? (5 points)
Question 6 options:

1)

He wrote a book.

2)

It is short.

3)

Many people like it.

4)

Mostly the ending.

Circle the sentence that is a fragment. It is not a complete sentence.

1. My aunt loves her job.

2. She works at the football stadium and sees all the games for free.

3. Even the championship games.

In act lll, scene ii of julius caesar , when the crowd sees caesar's body, what makes them angry?

in paragraph 44 how does the narrator describe their time at Sea and the impact it has on everyone especially the correspondent

How does a simile most clearly contribute to the tone of this poem?
A. The simile "to worlds unknown" creates a confident tone because
a person must be enthusiastic when traveling to foreign lands.
B. The simile "to worlds unknown" creates a mysterious tone
because unknown lands are associated with mystery.
C. The simile "like a ship" creates an adventurous tone because ships
are associated with sailing to unknown lands.
D. The simile "like a ship" creates a childish tone because children
enjoy playing with toy ships.
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