Gillette spent $300 million in advertising to introduce the MACH3 razor to consumers. Such expenditures are often made to stimulate __________ or desire for the product class, rather than for a specific brand, when there are no competitors with the same product.

Answers

Answer 1

Answer:

Primary demand

Explanation:

Demand for a product may be influenced by the company's brand name or based on the demand influenced by the product category. When demand is based on a particular product category rather than for a particular brand type, then we refer to this as primary demand. In the scenario above, the Gillette MACH3 is a particular product produced by Gillette, and the $300 million spent on its advert is for the product rather than to promote the Gillette brand. Hence, this advert spending on the MACH3 which is a particular category of gillete's product is spent to stimulate primary demand of product.


Related Questions

The plaintiff was driving inattentively when she had to swerve to avoid two other negligently driven vehicles at a busy intersection, and her car struck a light pole. The plaintiff, who was the only driver injured, sued one of the other drivers to recover damages in a jurisdiction that has adopted pure comparative negligence. The jury determined that she suffered injuries of $100,000 and was 50% at fault. If the plaintiff is awarded a recovery of only $25,000 from the defendant, what will be the most likely reason

Answers

Answer: The jurisdiction has abolished joint and several liability.

Explanation:

Following the information given in the question, if the plaintiff is awarded a recovery of only $25,000 from the defendant, then the most likely reason will be that the jurisdiction has abolished joint and several liability.

It should be noted that under joint and several liability, the plantiff would have been awarded $50000 as each tortfeasor will be liable to the price of the damage that was incurred, hence the plantiff will get $50000 but in this case $25000 is given because the joint and several liability has been abolished by the jurisdiction.

Holders of common stock in a corporation brought an action based on state law fraud claims arising out of a tender offer for their stock. The action against the corporation and its directors was filed in state court in State A. In entering a judgment against the corporation and its directors, the state court ruled that the tender offer contained false statements of material facts. Subsequently, holders of preferred stock in the corporation filed an action in federal district court in State B against the corporation and its directors, asserting a claim regarding the tender offer based on federal law. The preferred shareholders moved for a partial summary judgment on the issue of whether the tender offer contained false statements of material facts. Both State A and State B require mutuality of parties in order for issue preclusion to apply. Should the federal court grant the partial summary judgment motion

Answers

Answer: No, because State A requires mutuality of parties in order for issue preclusion to apply

Explanation:

According to the information given, the federal court cannot grant the partial summary judgment motion. The reason for this is because State A requires mutuality of parties in order for issue preclusion to apply.

Under 28 U.S.C. § 1738, it's required for the federal court to give full faith and credit to the state court judgments. Therefore, in this scenario, if a subsequent action in the state is barred by the state-court judgment, then it can be deduced that it acts to bar a subsequent action in the federal court too.

You have approached a hospital administrator about marketing in her facility. The administrator is uncomfortable with the suggestion. How could you address her concerns

Answers

Answer: When meeting with the hospital administrator she can be assured that it's written in medicare guideline for products to be marketed around their facility as long as it doesn't obstruct their business

Explanation:

Medicare guidelines allows for marketing of products around some facilities. When meeting with the hospital administrator she can be assured that it's written in medicare guideline for products to be marketed around their facility as long as it doesn't obstruct their business.

If price was $1.40 per gallon and increased to $2.00 per gallon, how does quantity of gasoline demanded change

Answers

Answer:

Demand decreases.

Explanation:

The demand decreases because the price increase would cause drivers to travel less, meaning that gasoline sales would go down.

What is the beta of a three-stock portfolio that includes 25% of stock A with a beta of 0.90, 40% stock B with a beta of 1.05, and 35% stock C with a beta of 1.73

Answers

Answer:

the beta of a three-stock portfolio is 1.25

Explanation:

The computation of the beta of a three-stock portfolio is shown below:

= 25% of .9 + 40% of 1.05 +  35% of 1.73

= .225 + .42 + .61

= 1.25

Hence, the beta of a three-stock portfolio is 1.25

The same should be considered and relevant

14. Inequality to employees is one of the major demerits of
multinational
company. Explain

Answers

The correct answer to this open question is the following.

Although there are no options attached we can say the following.

Inequality to employees is one of the major demerits of a multinational company. This quote can be explained in the following way.

When multinational companies open offices or branches in other countries, regularly they do it in developing nations. The reason why is because in those developing countries these compies can pay cheaper salaries. That is why they leave their native country and open fabrics in regions such as Latin America, Central America, India, or Africa. Labor is cheaper than in the United States or European countries.

So there it is the inequality. Workers labor the same hours or more than workers in developed countries, but h¿they receive less money for their work and fewer perks.

Morwenna, Inc. reports the following information for August: Sales Revenue $900,000 Variable Cost of Goods Sold 120,000 Fixed Cost of Goods Sold 60,000 Variable Selling and Administrative Costs 150,000 Fixed Selling and Administrative Costs 50,000 Calculate the operating income for August using absorption costing.

Answers

Answer:

Net operating income= $520,000

Explanation:

First, we need to calculate the gross profit:

Gross profit= sales revenue - total cost of goods sold

Gross profit=  900,000 - 120,000 - 60,000

Gross profit= 720,000

Now, the net operating income:

Net operating income= gross profit - total Selling and Administrative Costs

Net operating income= 720,000 - 150,000 - 50,000

Net operating income= $520,000


12. All contracts are generally based on

a. Promises to do certain things

b. Agreements between two or more parties

c. Money passing from person to person

d. Buying goods and services

Answers

Answer:

B. agreements between two or more parties

Explanation:

if you were to sign a contract for something huge and you were broke the contract before you had finish the time that you had signed whom ever you signed it could end in a law sue and maybe even jail time.

Hope this helps :)

1. Most financial crises in the United States have begun with A. a steep stock market decline. B. an increase in uncertainty resulting from the failure of a major firm. C. a steep decline in interest rates. D. all of the above. E. only A and B of the above.

Answers

Answer:

d

Explanation:

The painter contracts to paint the exterior of the home for $1,750 plus the cost of paint and any other necessary materials. About three-fourths of the way through the job, the contractor breaks his leg and can't finish. The owner offers to pay the contract price less deductions for the cost of having the job completed by another painter, and the original painter accepts the offer. The contract has been discharged under the principle of

Answers

Answer:

substantial performance.

Explanation:

From the question we are informed about painter which contracts to paint the exterior of the home for $1,750 plus the cost of paint and any other necessary materials. About three-fourths of the way through the job, the contractor breaks his leg and can't finish. The owner offers to pay the contract price less deductions for the cost of having the job completed by another painter, and the original painter accepts the offer. In this case, the contract has been discharged under the principle of substantial performance.

Substantial performance can be regarded as a term that is been

used as regards contract law, it is a principle that can be explained as

degree of performance of a contract that is not regarded as complete or full performance, but regarded as nearly equivalent which will be considered to be unfair if the contractor is denied the agreed payment in the contract.

Suppose you borrow at the risk-free rate an amount equal to your initial wealth and invest in a portfolio with an expected return of 16 percent and a standard deviation of returns of 20 percent. The risk-free asset has an interest rate of 4 percent. Calculate the expected return and the standard deviation of the resulting portfolio. (2 2)

Answers

Answer:

The answer is

2(16) - (4) =28%

In 2014 the average cost of a four year college is $26,017. How much is a four year college expected to cost in 2034 based on 7% inflation

Answers

Answer:

i think the answer is $27,350

Explanation:

i hope it help

Family Farms Inc., a company which deals in dairy products, adheres to a standard of behavior for its employees, and it follows certain practices that reflect the moral principles and values held by the company and that guide the conduct of the individuals in the company. Which practice is described in this scenario

Answers

Answer:

The right response is "Business ethics".

Explanation:

An ethics framework that always considers the moral standards as well as problems that occur mostly in a corporation but also function as a guide for the behavior of people throughout the organization.Meanwhile, corporation governments facilitate the collection of values and conventions governing as well as controlling the business of the company.

If we plot John's opportunity cost per window on the vertical axis and the number of windows cleaned each day on the horizontal axis, we will have John's ______ curve for window-cleaning services.

Answers

Answer:

Supply

Explanation:

The supply curve can be regarded as graphic representation that display

correlation that exist between the cost of a good/service as well as quantity supplied for particular period. on the left vertical axis there is price, while on Horizontal axis there is quantity supplied. The vertical distance between supply curve as well as horizontal axis is the marginal opportunity cost required to add a unit to quantity. The area under the supply curve goes up to quantity supplied is total alternative opportunity cost, and it's Summation of marginal costs.

For instance, If we plot John's opportunity cost per window on the vertical axis and the number of windows cleaned each day on the horizontal axis, we will have John's supply curve for window-cleaning services.

When a price, wage, or interest rate is adjusted automatically with inflation, it is said to be __________.

Answers

Answer:

Indexed.

Explanation:

Indexing is the adjustment of amounts of money to an index figure. This often involves adjustment to inflation so that the real amount remains the same, that is, it continues to represent the same average purchasing power. For example, inflation is measured by the consumer price index. This is a weighted average price index of the average household.  Indexation can, for example, apply to wages, pensions, social security, housing rent, alimony, tax credits and fines.

The definition of economics states that it is the study of how​ _________. A. businesses make decisions and how those decisions impact other​ firms, the​ government, and consumers. B. the government determines​ policies, businesses set​ prices, and consumers choose how much to buy. C. agents choose to allocate scarce resources and the impact of those choices on society. D. money influences the economy in the short run and the long run.

Answers

Answer:

C

Explanation:

Agents choose to allocate scarce resources and tge impact of those choices in society

A joint stock company is an artificial person, created by law having a separate legal existence with a perpetual succession and a common seal. justify?​

Answers

Answer: See explanation

Explanation:

joint-stock company is a business that is being owned by its investors, such that the share owned is based on the stock that been bought.

In a joint stock company, it should be noted that the members are liable for the debts of the company only based on the extent of the amount that they've contributed.

At least one shareholder owns the joint stock company and it's managed by at least one director. In the case of death or disability, the life of the company won't be affected which indicates the perpetual succession.

_______________ target ultimate consumers while _______________ target members of the marketing channel.

Answers

Answer:

b

Explanation:

bc

The greater the risk associated with an investment, the greater is its _____. book value market appeal expected return price

Answers

Answer:

expected return

Explanation:

The combination of media, Internet, entertainment, and phone services into a single device illustrates the principal of

Answers

Answer:

digital convergence.

Explanation:

Digital convergence corresponds to a technology that guarantees the possibility of multimedia access to a single device such as a smartphone, which has text, photo, video, audio functions in one device, making access easier, simpler and faster.

It is possible, for example, to answer a work email while listening to music, all done through your cell phone.

Shared development of innovations among several departments is emphasized by the _____ approach to innovation

Answers

Answer:

horizontal linkage

Explanation:

In a value chain horizontal linkages involve cooperation among different departments aimed at building interdependence, trust, and resource pooling in order to achieve a set goal.

It is made up of relationships between people or department that are equal in an organisation.

Shared development innovations are more easily implemented by using the horizontal linkage model. Participants are more willing to express themselves freely and work collaboratively to achieve set goals.

Corporate HR for Corner Bookstores knows that sexual harassment in the workplace is a serious issue. In order to provide consistency in its effort to train employees about sexual harassment, HR management created a(n) _____________ training program. Employees have a flexible time period when they can log on and receive exactly the same training as employees in all of the Corner Bookstores. Multiple Choice online off-the-job vestibule simulation

Answers

Answer:

Online training

Explanation:

eLEARNING:

This is simply said to be electronic learning. It is an umbrella body or term that is used to connotes all types of training, education and instruction that occurs on a digital medium such as computer or mobile device.

ONLINE LEARNING:

This is also called eLearning. it includes any type of learning done on a computer and usually over the Internet.

The model of decision making that explains how managers should make decisions, assuming managers will make logical decisions that will be the optimum in furthering the organization's best interests, is known as the ________. For example, a manager who uses this model may be personally opposed to outsourcing jobs overseas, but she nonetheless decides to outsource customer-service operations to India because doing so is in the company's best interests. Group of answer choices rational decision-making model solutions agenda focused decision-making model interpersonal-decision agenda employee relations model

Answers

Answer:

rational decision-making model

Explanation:

The rational decision-making model is a logical way of making decisions. These types of decisions are based on objectivity and not subjectivity. This means that a person makes decisions that are not based on emotions or personal opinions rather they are dependent on facts and realities.

Managers who use this model make decisions that minimize costs and maximize benefits. Therefore, their main aim in adopting this model is to make decisions that will be of utmost benefit to the organization.

On a production possibilities curve, a change from economic inefficiency to economic efficiency is obtained by a) movement along the curve b) movement from a point outside the curve to a point on the curve c) movement from a point inside the curve to a point on the curve d) a change in the slope of the curve

Answers

Answer:

c) movement from a point inside the curve to a point on the curve.

Explanation:

Option C is correct because the production possibilities curve shows the combination of goods produced by the economy efficiently and any point inside the curve shows the inefficiency of the economy while the point outside the curve shows that the economy can not achieve it. Therefore, change in economic inefficiency to efficiency leads to move point from inside to the point on the curve.

If an insurance policy covers individual losses up to $2000 and has a deductible of $200, the insured will be paid how much in the event of a covered loss of $2500

A. $2,300

B. $2,000

C. $1,800

D. $2,500

Answers

The amount that the insured will be paid in the event of a covered loss of $2500 is: C $1,800.

Insurance policy

Using this formula

Amount=Amount covered -Deductible

Let plug in the formula

Amount=$2,000-$200

Amount=$1,800

Therefore the correct option is C.

Learn more about insurance policy here:https://brainly.com/question/25855858

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The rapid growth of the Chinese economy should benefit U.S. consumers as they have access to less-expensive consumer goods. make it more difficult for citizens of the United States to find jobs. not affect the mix of jobs available to citizens of the United States. benefit U.S. consumers as they have access to less-expensive consumer goods and make it more difficult for citizens of the United States to find jobs

Answers

Answer:

as they have access to less-expensive consumer goods.

Explanation:

Economic growth is the increase in total GDP or output of an economy.

If there is a rapid growth in the Chinese economy , it means that the total output produced by China increases. This means that U.S. consumers can import cheaper less expensive consumer goods. This is because the value of the Chinese currency is lower than that of the US dollar

_______ unacceptable behavior may provide quick results but may lead to undesirable long-term side effects, such as employee dissatisfaction and increased turnover.

Answers

Answer:

Punishing

Explanation:

Punishing is the non-acceptable behavior that might give the fast results but at the same time it would result in the non-desriable side effects for the long term like dissatisfaction of the employee, turnover increment

So as per the given situation, it is the situation of the punishment

hence, the same should be relevant

Bindy, an 18-year-old high school graduate, and Luciana, a 40-year-old college graduate, just purchased identical hot new sports cars. Acme Insurance charges a higher rate to insure Bindy than Luciana. This practice is an example of:

Answers

Answer: Price discrimination

Explanation:

Price discrimination refers to a practice where different consumers are charged varying prices based on certain demographic factors.

This practice is very prevalent in insurance due to the various risks that different demographical populations provide. In this instance for instance, the 18 year old is charged higher because young people are known to be more rash when driving owing to them having less experience and being more prone to act impulsively which can lead to accidents.

A couple wants to purchase a home for $286,000 with an 80% conventional loan for 15 years at 4% annual interest. The annual insurance premium will be 2% of the value of the home, and the ad valorem taxes are $7,161. The loan will require a monthly principal and interest payment of $4.77 for each $1,000 of the loan amount, and the lender will use 28/36 qualifying ratios. The property appraises for $286,000 and the couple has no other debts. How much verifiable gross monthly income will the couple need

Answers

Answer:

$7,731.43

Explanation:

Calculation to determine How much verifiable gross monthly income will the couple need

Gross monthly income=( $286,000 × 0.8) ÷$1,000*$4.77

Gross monthly income=$228,800 ÷ $1,000 × $4.77

Gross monthly income = $1,091.38;

Gross monthly income=$7,161+($286,000 × 0.02)/12

Gross monthly income=$7,161 + $5,720 ÷ 12 = $1,073.42;

Gross monthly income= $1,091.38 + $1,073.42

Gross monthly income= $2,164.80;

Gross monthly income=$2,164.80 ÷ 0.28

Gross monthly income= $7,731.43

Carfax is an example of a company that sells its products or services directly to its consumers online. Which ebusiness model is Carfax using

Answers

Answer:

B2C

Explanation:

Ebuiness model is defined as the strategy that a firm uses to promote its products and services on the internet. Therefore it is referred to as electronics business.

The subgroups of ebusiness includes:

- business to customer (B2C)

- business to business (B2B)

- customer to business (C2B)

- customer to customer (C2C)

Business to customer involves a model where a business sells their goods and services to end users or individual customers.

This is the case in the given scenario where Carfax sells its products or services directly to its consumers online.

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